Every culture has its own form of etiquette – a system of social rules that naturally evolves over time. Much of the etiquette we recognize today traces back to the royal court of Louis XIV of France. At the time, France was the dominant European power, and other nations often followed its lead.
Louis XIV, known as the Sun King, reigned from 1643 to 1715 and became one of the longest-serving monarchs in European history. A lover of lavish parties and appearances, he regularly invited nobles to Versailles. However, the aristocracy often lacked basic manners, walking over the palace gardens, trampling flowers, and behaving carelessly.
Frustrated, Louis placed signs reading “Do not step on the flowers” and eventually issued official decrees to enforce respectful behavior. These early signs were known as étiquettes, and the word gradually evolved to represent the written and unwritten rules of conduct at court, the origin of the modern concept of etiquette.
After the French Revolution (1789–1799), many aristocrats fled to England, bringing their customs and refined manners with them. They found places at the courts of King George III and the Prince Regent, where their influence helped shape English codes of behavior, many of which endure today.
The Industrial Revolution in the 19th century marked another turning point. Wealth shifted from landowners to industrialists, and a new middle class emerged. These families (owners of mills, mines, and factories) sought social mobility and respectability. To achieve this, they needed to adopt the behaviors of the upper class.
As their fortunes grew, these families sent their sons to the best schools and their daughters to finishing schools. Boys learned gentlemanly pursuits like hunting, dancing, and card-playing. Girls were taught to walk, dress, laugh gracefully, and engage in polite conversation, all carefully curated to align with upper-class expectations.
To be accepted into polite society, a young lady had to be presented at court, a process requiring a sponsor. This gave rise to finishing schools, often run by aristocratic women who trained girls in social graces and introduced them to high society. These introductions culminated in The Season, a summer filled with balls, dinners, and elite events like Wimbledon and Royal Ascot.
Finishing schools peaked just before World War I, when middle-class girls outnumbered aristocrats in The Season. Their role was not to work, but to manage households and support their husbands, according to the values of the time.
After the two World Wars, society shifted. Servants became scarce, money for grand entertaining dwindled, and more women began to pursue careers. In 1958, Queen Elizabeth II ended the tradition of receiving debutantes at court, effectively marking the end of The Season and the beginning of a new era for etiquette.